The blog topic for this week about analysis.
Find a website that you like that has been around for at least 5 years and undergone at least one redesign and analyze the changes.
Are they good or bad, what motivations do you think were in play, would you have made different decisions?
Use the internet archive Wayback Machine.
I decided to take a look into the history behind facebook. I found out that the url used to belong to a website called AboutFace which is owned by Atlantic Media. AboutFace was the worlds first electronic directory, with a very basic setup of html and a few ads.
“We are the premier producer of electronic facebooks (online “names and faces” directories) for the business and academic communities.”
By 2004, the website was greatly updated to include a layout that would appeal to both schools and businesses, along with the addition of a header image and color coated text.
By 2006, facebook had been bought up by Mark Zuckerberg and changed into a website available to children at school, where they could keep in contact with their friends.
By 2008, the facebook website became available to all people and began to incorporate groups such as Microsoft for advertising, “On July 20, 2008, Facebook introduced “Facebook Beta”, a significant redesign of its user interface on selected networks. The Mini-Feed and Wall were consolidated, profiles were separated into tabbed sections, and an effort was made to create a “cleaner” look. After initially giving users a choice to switch, Facebook began migrating all users to the new version starting in September 2008. On December 11, 2008, it was announced that Facebook was testing a simpler signup process.”
Facebook has continually looked to make improvements every few years, with the addition of different services, and here is where the public opinion comes in.
- Facebook operated with it’s users having a news feed to view their friends stories and a page called a “wall” to post their own things, and when facebook did a re-design to introduce the timeline as the profile, users did not immediately find the changes to be useful.
- Facebook consolidated it’s chat window for people sending messages to make it more user friendly and keep every ones messages in one location, and eventually it required people to download the separate messenger app for mobile devices.
- Many of it’s users have left facebook in response to concerns over privacy, as the targeted ads, hackers, and policy changes have become a burden.
- Users have also left facebook in terms of media addiction, as they feel the constant activity takes up too much of their time.
Overall facebook has become somewhat of a web giant, it has taken over the internet. Users go there to follow their friends and family, they keep up with the latest news and information, and you can even send people money. The changes are a good thing because they have made facebook more user friendly and connected people all over the world. The downside to this is that facebook puts too much information out there for people to see, and there is a huge profit motive to that.
– James –